Case Studies

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Bell Lighting

Bell Lighting, a leading manufacturer and supplier of light sources and fixtures to the electrical wholesale industry, extended their Opera 3 deployment with a new warehouse system. Working with Applied Business Computing and utilising the open architecture of Opera 3 which allows customisation to fit the exact needs of a business, Bell Lighting will use their new barcoding solution to enhance picking and packing across their warehouse to increase efficiencies and boost fulfilment.

In the wake of rapid business growth from a turnover of £8 million in 2011 to £20 million in 2017, Bell Lighting needed to build upon the business improvements they had achieved following their initial investment in Opera 3. As well as improved accuracy, efficiencies and multi-channel customer service capabilities, Bell are now able to boost service further through consolidating their next day delivery commitment, whereby orders placed before 4pm are guaranteed to arrive on the next working day.

This is exactly where the customisation capability of Opera 3 has proved invaluable, because it enabled the new barcoding system to be fully integrated with Opera 3, so that the entire picking process is now automated, from Purchase Order creation through to labelling and dispatch. The system shows precisely what is being picked, at what time and by whom, assigning barcodes to both units and quantities to facilitate seamless warehousing operations. This visibility means that inventory levels have already improved and, crucially, missed deliveries have decreased to zero.

“Given that Bell Lighting has 1200 different SKUs, and our warehouse processes approximately 3000 Purchase Orders every day, achieving a missed delivery rate of zero is no mean feat”, comments Ralph Grote, Operations Director, Bell Lighting. “Opera 3 has equipped us with a robust, scalable platform from which to pursue the rapid growth we have achieved over the last few years, and with our new warehousing capabilities, we are confident that we can continue on this path, delighting our customers through delivering the very best service.”